Outbound Systems
Signal-based prospecting and multichannel sequences that bring in B2B buyers without burning your domain: enrichment, ICP scoring, sequencing and deliverability.
- Clay
- Smartlead
- Apollo
- Deliverability
GTM Engineer · Open to remote roles worldwide
I build the revenue systems that take a business from zero online presence to closed deals.
Nine years shipping production code, three of them building go-to-market engines: websites, inbound capture, outbound automation, CRM and booking dashboards, and paid acquisition for manufacturing, construction, fitness and travel businesses. I build the whole system and hand over something the owner can actually run.
ClayHubSpotSalesforceApolloOutreachSegmentSnowflakeZapiern8nPythonSQLSmartlead
0Paying gym members, up from 10
0B2B deals closed for a manufacturer
0kPlayers on a platform I built
0+Leads generated for clients
01 — What I do
The whole revenue system, built end‑to‑end
Website, inbound, outbound, CRM and ads, wired together by one person who can code every piece. Every engagement ends with dashboards and a handover the owner can run alone.
CRM & Booking Dashboards
HubSpot setups and custom-coded dashboards owners actually open: bookings, revenue, pipeline stages, new-enquiry alerts and lead routing, with the automations that keep data clean.
- HubSpot
- Custom dashboards
- Lead routing
- Automations
Websites & Inbound
Conversion-first websites with enquiry capture, payments and transactional email, from domain purchase to go-live. Next.js or WordPress, depending on who has to maintain it.
- Next.js
- WordPress
- Payments
- SEO
Attribution & Paid Acquisition
Ads and reporting wired to the same data: dashboard metrics drive the targeting, and every lead traces back to the channel that paid for it, so budget follows evidence.
- Paid ads
- Attribution
- SQL
- Dashboards
02 — Selected work
Case studies with numbers attached
Fitness centre · Growth system
Website and metrics dashboard that grew a gym from 10 to 230 members
Built the site and a bookings-and-revenue dashboard, then used its own data to target local ads. Membership compounded month on month, and the owner now runs the acquisition loop without me.
Ask me about this build →23×Membership growth
₹4LMonthly revenue today
230Paying members, from 10
Plastics manufacturer · B2B outbound
Zero online presence to 25 closed B2B deals
A manufacturer with no digital channel got a website, inbound enquiry capture, an outbound engine aimed at B2B buyers and a paid ads program. Hundreds of qualified leads later, 25 became confirmed customers.
Ask me about this build →25Confirmed B2B deals
100sQualified leads generated
4Channels built: site, inbound, outbound, ads
Esports startup · Platform build
Tournament platform scaled from zero to 10,000 players
As lead full-stack developer at an early-stage gaming startup, built the entire platform: team registration, tournament booking and participation flows. Led two part-time junior developers along the way.
Ask me about this build →10kUnique players
2Junior developers led
0 → 1Platform built from scratch
03 — The stack
Fluent across the GTM stack, and the code underneath it
Tools change; systems thinking doesn't. These are the platforms I ship with today, plus the engineering stack I use when the tool doesn't exist yet.
ClayEnrichment & orchestration
HubSpotCRM & marketing ops
SalesforceEnterprise CRM
ApolloProspecting data
SmartleadCold email at scale
OutreachSales engagement
SegmentCustomer data platform
SnowflakeData warehouse
n8n / ZapierWorkflow automation
PythonCustom pipelines & APIs
SQL / dbtModeling & reporting
Claude APIAI personalization
React / Next.jsFrontend & TypeScript
Node.js / ExpressBackend & REST APIs
PostgreSQL / MongoDBDatabases
WordPressClient-managed sites & stores
04 — Experience
Where I've built
Independent GTM & Revenue Systems Consultant · Self-employed
End-to-end GTM systems for B2B and B2C businesses: website, inbound, outbound automation, CRM dashboards and paid acquisition. Clients include a plastics manufacturer (25 B2B deals), a gym (10 to 230 members), a heavy equipment rental company (20 confirmed leads) and a travel agency (200+ leads).
MetaSift · Back to the Metadata Hackathon, WeMakeDevs
AI-powered metadata analyst and steward for OpenMetadata catalogs: analyzes catalog health, cleans dirty metadata and automates stewardship. Built for a USD 7,000 prize-pool hackathon.
Full-Stack Contributor · ConnectKind (open source)
Built the profile and settings module end to end in React and Express, lifted the landing page's Lighthouse accessibility score from 70 to 95, and fixed an authentication vulnerability with bcrypt hashing and secure sessions. 40+ pull requests merged across a 15-person distributed team.
Freelance Full-Stack Developer · Self-employed
Shipped production web products from domain to payment gateway: an esports tournament platform (10k players, led two developers), a makeup artist booking app with owner dashboard and email outbound (100+ bookings) and a WordPress jewellery store (₹2L in sales, about 50 orders a month).
Your growth problem is a systems problem. Let's build it.
Open to GTM Engineer roles, remote worldwide or in India, and to contract engagements. Email is the fastest way to reach me.